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GUARDIAN MALAYSIA LOWERS AND LOCKS PRICES OF 1,500 ESSENTIALS

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To cushion impact of Covid-19 pandemic for consumers SHAH ALAM: 28 May 2021: - Guardian Malaysia today launched a nation wide initiative to lower and lock the prices of 1,500 items of health, beauty and personal care essentials to cushion the impact of financial challenges brought about by the pandemic. The prices of these items have been lowered and will remain unchanged for the rest of the year so that customers need not have to visit multiple places for great deals, said Soren Lauridsen, CEO of Guardian South East Asia (Guardian SEA), as well as Guardian Health And Beauty Sdn Bhd (Guardian Malaysia). He said: “We have listened closely to our customers and what they look for, especially  following the onset of the pandemic and decided to support them by locking the low prices of  1,500 essentials to protect from price fluctuations. The “Low Prices Locked To Stay Low” initiative is a regional effort by Guardian SEA and  underscores the Group’s commitment to ensure prices of daily esse